Weekend Reading for March 18th

The wild world of self-publishing never stops. That’s why every Friday, we share the best of what our staff has been reading this week.

11 Reasons Indie Authors Need Social Media (And How to Get it Right!) from Frances Caballo

Social media is crucial to drive traffic to your site and gain new readers. Learn how to do it the right way to build your readership and take your author brand to the next level.

4 Lessons for Authors on the Current State of Publishing from Jane Friedman

An awesome article that busts myths and deals truths about what’s actually happening in the publishing industry today.

How to Blog About Your Book… Without Giving Too Much Away from Roz Morris

Roz Morris gives helpful tips to master blogging about your book—without spoiling the good parts for readers.

5 Things You Shouldn’t Do When Blogging Your Book from Dorit Sasson

Sometimes it’s more helpful to know what not to do when blogging about your book. Here are five things to definitely avoid in the blogosphere.

Set the Right Publishing Expectations from A.B. Keuser

“Tempering expectations is the best way to keep yourself from throwing out a book and crossing your fingers that it hits.”

Happy reading!